Thursday, May 24, 2018

Charles Loupot at Hôtel de Sens

John and I have long admired the gorgeous Hôtel de Sens in the Marais neighbourhood of Paris. Built between 1445-1519 as a private residence it exudes the romance of Medieval architecture.
It now houses the Forney art library and an art gallery.
When we arrived in Paris this spring we noticed this poster for Deco designer, Charles Loupot and were determined to visit the exhibition.
Here is a portrait of Charles Louput at the Beaux-Arts de Lyon at age 21, circa 1913. His training as a lithographic poster designer began in Switzerland
Early work included this elegant poster for Bonnetterie de Sport, J. G. Weith in 1918
and this image of an smartly turned-out gent for J. G. Weith, Chemiserie in 1922.
The Fourney Art gallery was a relaxed space to enjoy Loupot's work.
By the 1920's Loupot's impressive Deco style was maturing. Here John admires Cailler, Chocolat au lait, 1921 (left) and PKZ, Burger Kehl & C, 1921 (right).
Soon he was noticed by Parisian advertisers and moved there in 1923 where his Art Deco style blossomed.
Sables D'Or Les Pins, Paradis des sports, 1925
Fourrures Canton, 24 rue de Bourg, Lausanne, 1924
 and his design began to incorporate 3-dimensions and metal. Valentine, 1928, shaped painted zinc. 
In the 1930's he opened his own advertising studio and did a wonderful series of ads and signage for
the aperitif brand ST RAPHAËL quinquina.
The exhibition ends with Loupot's successful 1950s logo for Liquide Air.  
...
It's a fascinating exhibition but ends this weekend on May 26th. Do visit if you have a chance!

3 comments:

  1. If only one needed to shop at a "Bonnetterie de Sport".
    Glad you finally made it inside that building.
    LisaRR

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  2. It was a great excuse to see the interior, Lisa,and the show was great. I love Deco illustration.
    Bill

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